Emerging trends, threats, and opportunities in international marketing : what executives need to know / Michael R. Czinkota, Ilkka A. Ronkainen, and Masaaki Kotabe
Material type:
TextSeries: International business collection / S. Tamer Cavusgil, Michael R. Czinkota, Gary Knight editorsPublication details: New York, N.Y. : Business Expert Press, c2010Description: 378 p. : illISBN: - 9781606490358
- HF 1416 C946E
Books
| Home library | Collection | Shelving location | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
| BU Library and Learning Space | Books (CNFIC) | Book Shelves | HF 1416 C946E (Browse shelf(Opens below)) | Available | 201101100068 |
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Includes bibliographical references and index
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