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International marketing / Philip R. Cateora, John L. Graham

By: Contributor(s): Material type: TextTextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill/Irwin, c2005Edition: 12th ed. , international edDescription: 697 p. : col. ill., maps + 1 CD-ROMISBN:
  • 0071111026
Subject(s): LOC classification:
  • HF1416 C373I 2005
Item type: Books
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Home library Collection Shelving location Call number Status Barcode
BU Library and Learning Space Books (CNFIC) Book Shelves HF1416 C373I 2005 (Browse shelf(Opens below)) Available 200511300017
Total holds: 0

Includes bibliographical references and indexes

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