000 00956nam a2200289 i 4500
001 250872
003 Th-BaBU
005 20250301232609.0
008 160818s2019 xx a f b 001 0 eng d
020 _a9781473758742
040 _aTh-BaBU
_cTh-BaBU
050 0 _aHF1416
_bD664I 2019
100 1 _aDoole, Isobel,
_eauthor
_949386
245 1 0 _aInternational marketing strategy :
_banalysis, development and implementation /
_cIsobel Doole, Robin Lowe and Alexandra Kenyon
250 _aEighth edition
264 4 _aAustralia
_bCengage
_c©2019
300 _axxv, 470 pages
_bcolor illustrations.
504 _aIncludes bibliographical references and index.
650 0 _aExport marketing
_xManagement
650 0 _aExport marketing
_xManagement
_xCase studies
700 1 _aLowe, Robin,
_eauthor
_949387
700 1 _aKenyon, Alexandra,
_eauthor
_9154246
990 _aA37125
_b20220427
991 0 0 _a0202
997 _bmar
942 _2lcc
_cBK
999 _c250872
_d250872