| 000 | 01548nam0a22003130a04500 | ||
|---|---|---|---|
| 001 | 000159289 | ||
| 005 | 20250301231728.0 | ||
| 008 | s2010 xxu fnx000 000 0neng d | ||
| 020 | _a9781606490358 | ||
| 035 | _a2011000079 | ||
| 050 | 4 |
_aHF 1416 _bC946E |
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| 100 | 1 |
_aCzinkota, Michael R. _913812 |
|
| 245 | 1 | 0 |
_aEmerging trends, threats, and opportunities in international marketing : _bwhat executives need to know / _cMichael R. Czinkota, Ilkka A. Ronkainen, and Masaaki Kotabe |
| 260 |
_aNew York, N.Y. : _bBusiness Expert Press, _cc2010 |
||
| 300 |
_a378 p. : _bill. |
||
| 490 | 0 | _aInternational business collection / S. Tamer Cavusgil, Michael R. Czinkota, Gary Knight editors | |
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 0 |
_aExport marketing _92531 |
|
| 650 | 0 |
_aGlobalization _xEconomic aspects _982096 |
|
| 650 | 0 |
_aInternational business enterprises _919002 |
|
| 700 | 1 |
_aRonkainen, Ilkka A. _913813 |
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| 700 | 1 |
_aKotabe, Masaaki _931814 |
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_aA40064 _bSep 3 2012 1:49PM |
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| 991 | 0 | 0 | _a0202 |
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_b02 _cการตลาด การขาย การผลิต การบริหารผลิตภัณฑ์ การส่งเข้า - ออก การควบคุมคุณภาพ พฤติกรรมผู้บริโภค |
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