Czinkota, Michael R. <br/><br/>
International marketing / 
Michael R. Czinkota, Ilkka A. Ronkainen 
 - 7th ed. , international student ed. 
 - Australia :  Thomson/South-Western,  c2004 
 - 666 p. :  ill. (chiefly col.), col. maps 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>0324282893 
<br/><br/><label>Subjects--Topical Terms: </label><br/>EXPORT MARKETING<br/>EXPORT MARKETING--CASE STUDIES
<br/><br/><label>LC Class. No.: </label>HF1416  / C946I 2004