Czinkota, Michael R. <br/><br/>
The global marketing imperative 

 - Lincolnwood, Ill. :  NTC Business Books,  1995 
 - 308 
<br/><br/><label>Subjects--Topical Terms: </label><br/>EXPORT MARKETING--MANAGEMENT<br/>INTERNATIONAL BUSINESS ENTERPRISES--MANAGEMENT
<br/><br/><label>LC Class. No.: </label>HF1416  / C946G