Global marketing : a decision-oriented approach / Svend Hollensen

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Material type: Text

TextPublication details: Harlow : Financial Times Prentice Hall, 2004Edition: 3rd edDescription: 717 p. : col. ill., mapISBN:

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Home library	Collection	Shelving location	Call number	Status	Barcode
BU Library and Learning Space	Books (CNFIC)	Book Shelves	HF1416 H644G 2004 (Browse shelf(Opens below))	Available	200705300003

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Previous	HF 1416 G544G 2011 Global marketing /	HF 1416 G544G 2011 Global marketing /	HF1416 H644G Global marketing : a market-responsive approach /	HF1416 H644G 2004 Global marketing : a decision-oriented approach /	HF1416 J346I 1987 International marketing management	HF1416 J346I 1996 International marketing management	HF1416 J346I 2001 International marketing /	Next

Includes bibliographical references and index

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