International marketing / Michael R. Czinkota, Ilkka A. Ronkainen

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TextSeries: The Dryden Press series in marketingPublication details: Fort Worth, Tex. : Dryden Press, c1995Edition: 4th ed. , international edDescription: 815 p. : ill. (some col.), col. mapsISBN:

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Holdings
Home library	Collection	Shelving location	Call number	Status	Barcode
BU Library and Learning Space	Books (CNFIC)	Closed Shelves (Contact Library Staff)	HF1416 C946I 1995 (Browse shelf(Opens below))	Available	120520000056

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Includes bibliographical references and index

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